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E-commerce images
JPEG or JPGProgressive JPEGPNGGIF Shopify displays images in Webp format in compatible browsers. When to use JPEG images? Ideal for photography and other still images with complex colors. It can be compressed with low loss of quality. For images such as banners and other illustrations, different formats can be tested. Start with 1920 x 1080, for example, and increase to 4096 x 2304. 👉 IMAGE RESIZER
Use JPEG for the following:
images of products banners or slidespages or blog posts
Use PNG for the following:
Graphics and icons with flat colors and no gradient - supports transparency
PX
Product images * keep the same standard aspect ratio in all Preference 2048x2048pxMinimum 800 x 800px * Products always in JPG
Size
Send already compressed images to get the smallest file size possible without losing quality. Preference that the files have a maximum of 1mb. Use tools like https://compressjpeg.com/ or https://imagecompressor.com/
Nomenclature and SEO
Name images with a focus on accessibility - from visually impaired people to Google robots. The naming of the files must respect a descriptive standard of the image and seek to describe the content of the image as much as possible. For example: Pin-Pig-Metal-Polvolab separate words with hyphens - do not include prepositions such as de-em-oa-da-do, example Cotton-T-Shirt Camiseta-Pintada-Ilustracao-Pig-Polvolab do not use any accent - ç Sticker-Plastic-Elephant-Flying-Polvolab Ok Painting-Watercolor-Monalisa-Lisergica-Background-Stellar-Easel-Wood-Large-Polvolab Ok
